Photo exhibits are a dime a dozen. But an Instagram photo exhibit? Only two have been mounted — one in the US and the second in Canada — as far as I know. The third will be held in the Philippines and the exhibitors are B.A. Photography students of the De La Salle-College of Saint Benilde.
What’s the big deal about an Instagram photo exhibit? For photographers, photo enthusiasts, advertising / marketing think tanks and media (mainstream and social) practitioners, it is a sneak peek into the future — how creative photography directly relates to digital advertising and social media campaigns, and how the upcoming crop of professional photographers see social networks and the world wide web as a fertile ground for propagating messages through catchy images.
From a creative angle, it is innovative. From a business perspective, it is shrewd.
Oh, by the way, my daughter, Sam, is one of the exhibitors.
The Facebook page says 6 photographers, 2 themes, 1 exhibit. It opened last night at Big Bad Wolf, The Fort.
The three sets of small square photos are part of the A Day In The Life Instagram theme byJelito de Leon, Pam Santos and Sam Veneracion (we still have to set-up Sam’s proper website). The first set of small photos are Sam’s.
We got home about half an hour ago from the exhibit and it was jam packed.
The surprise of the night? Speedy was part of the exhibit.
My favorite from Sam’s photos? The boy in his bike. This was taken through the window of the pick-up somewhere in Taguig while we were driving home from Tagaytay.
I’m so proud of Sam. I’m so happy for her and her co-exhibitors. I look forward to the next exhibit.